Issue 352 | June 10, 2021

"Consider how hard it is to change yourself and you’ll understand what little chance you have of trying to change others." - Jacob M. Braude, 20th Century Judge of the Illinois Circuit Court

This week has been a little reminder for me of what fills my cup.

Tech Jam has brought us together to look at the new and the next in technology for business and career services (we just finished up learning about Career Coach Bob from Bayes Impact).

I could learn all day!

This sometimes gets in the way, and I've realized how important it is for me to set time aside for it. Even better, I've figured out how to monetize it!

What are some of those tasks that make you lose track of time?

How does it show up in your work every day? What could you do to get more of it?

We often ask these questions of clients, but are you asking them of yourself?

Especially if we're in business for ourselves, we can feel a lot of pressure to do certain things because it is more profitable, more efficient, or "smarter business."

While it might be true that selling products could be more lucrative than one-on-one coaching, we have to filter this type of advice through our own knowledge of how we want to spend our day.

Is there a way you could use your strengths AND achieve those business goals?

If you're feeling like you need to change up your business model, you might benefit from listening to this Live from Tuesday on exploring the myths and realities of selling services, products, and courses. We'll also be having a discussion about this on Clubhouse tomorrow.

I'd love to hear your thoughts on marketing products and courses for your business and other resources we can share that would be helpful!

Marie Zimenoff
CEO, Career Thought Leaders

2022 Symposium Early Adopter Registration Closes July 8
Guide Clients to Flourish in the Future of Work

In Person! In Philadelphia, April 10-13, 2022

Learn More & Register
  • 2022 Symposium: Early Adopter Registration Ends July 8
  • Join Us at These Upcoming Events
  • CTL Associate News & Opportunities


    • Tech: Limiting AI in Hiring
    • Workforce Trends: Workers Are Planning a Move
    • Inclusive Workplaces: Presenting Authentic Self
    • Salary: Tips from an Executive Recruiter
    • Career Marketing: Cover Letter Openings
    • From the Archive: Stop AI from Taking Your Job


    • Colleagues Earn Prestigious Credentials

    CTL & RWA Events

    • Tech Jam
    • CTL Associate Quarterly Call with the Board
    • Trend Tuesday
    • Career Thought Leaders Professional Development Symposium


    • World Business & Executive Coach Summit (WBECS) 
    • Asperger’s/Autism Employment Coach Certification

      Help spread the word. Share this with a colleague who is passionate about being up to date on all things career!

      Did you miss an issue of Career Trends Happy Hour?
      Read all past editions online!

      July 8 | Early Adopter Registration Closes for 2022 Symposium

      Early adopter registration ends July 8 for our annual professional development event! We will be downtown Philadelphia for 3 days of learning and connecting around our theme: "Flourishing in the Future of Work."

      And you can still submit a proposal for presenting at the Symposium through June 15.

      Learn More & Register


      Welcome New CTL Associates

      Mary Ann Victor, MAV Associates, Michigan USA


      The National Career Development Association Conference has gone virtual again this year! I’ll be doing a presentation on Innovation in Private Practice: Reinvent Your Process, Pricing and Promotion to Succeed in Any Economy during the event that runs from June 29 - July 1. If you plan to attend, let me know!

      CTL Associates, be sure to check the Associates area of the website for details on the following opportunities:

      Want to get in on these opportunities? Join as a CTL Associate today!

      Be on the Lookout: Watch for emails from CTL with invitations for various writing, coaching, media, and publishing opportunities. Emails go out to all CTL Associates several times each month, so be sure to check them out!


      Check out our products exclusively for career services professionals on topics like business development, resume- and profile-writing, coaching, and more!

      Which one is your favorite? Reply and let me know!

      If you share these on your social media, feel free to tag us and we'll help you start the conversation with your network. We're @CareerTL or @workwithpurpose on Twitter and you can tag me (Marie Zimenoff) or Career Thought Leaders on LinkedIn!

      Tech: EU Proposal Could Limit AI Use in Recruiting & Hiring (SHRM)

      This article shares how companies in the EU are starting to address the ethical implications of AI in the hiring process. An important topic to watch along with how AI is being used in hiring and career services (including to aid in networking!).

      Read More

      Workforce Trends: 40% of Employees Are Thinking About Quitting Their Job (World Economic Forum)

      The data around who is job seeking and thinking about changing careers is critical for us to follow. How can this inform your service offerings, marketing plan, and more? This article talks about how companies/leaders are preparing for the turnover tsunami.

      Read More

      Inclusive Workplaces: Presenting My Authentic Self (NACE)

      One of our colleagues shares the challenge of presenting an authentic self at work, a challenge faced by many of our clients. Take note of the questions at the end for use in your personal reflection and work with clients.

      Read More

      Asperger's/Autism Employment Coach Training Program

      Group Class Starts June 17

      Barbara Bissonnette, Forward Motion Coaching
      Click here for information and an application.

      Salary: An Executive Recruiter Shares How to Negotiate Salary (Men’s Health)

      Are you working with clients who are receiving lowball salary offers? This article shares an executive recruiter’s perspective on how they can respond.

      Read More

      Career Marketing: 5 Opening Lines for Your Cover Letter that Will Set You Apart (Ladders)

      Step one: avoid the template lead-in about where you found the position. Then, use these 5 lead-ins for inspiration to make a great first impression.
      Read More

      From the Archive: How to Stop AI from Taking Your Job: Brand Differentiation (CTL Article)

      We’ve been talking a lot during Tech Jam about the new technologies entering the career space. What can we do to make sure we stay relevant? This article and podcast share a few ideas.

      Read More

      Colleagues Earn Prestigious Credentials

      Kudos to Melanie Demont who earned the Academy Certified Resume Writer credential from Resume Writing Academy. You have worked hard to perfect your writing, improve your strategy, and design effective documents. Welcome to this group of elite writers across the globe. We are thrilled to have you in the ACRW community!

      Congratulations to Kam Khare for earning the 360Reach Analyst credential. You have invested in learning how to incorporate external feedback into your clients’ brands through the most widely used personal branding, 360. Keep up the great work helping clients gain clarity and confidence!

      Congratulations to Lorraine Lyman, Katrina McCoy, Carol Parker Walsh, Donald Stevens, Marilena Minucci, and Marietta Gentles Crawford who earned and renewed the Certified Digital Branding Strategist credential from Career Thought Leaders. They are now leading the pack in guiding clients to create stand-out digital brands based on the Reach Personal Branding methodology!


      June 7-11, 2021 | 11:00AM -1:00PM
      Tech Jam for Career Service Providers
      Save the dates for a new event bringing you the latest in tech for business management and career services. We’ll be covering using technology in your coaching practice, updating your website to meet the new Google search requirements, and integrating systems to improve your productivity. See the lineup and register here.

      June 14, 2021 | 12:00PM-1:00PM US ET
      CTL Associate Quarterly Calls with CTL Board
      In this CTL Associate Call, our CTL Board will be leading a discussion on the new workplace created by the pandemic and topics for the 2021 Career Jam. The call is open to all CTL Associates and is a way to help you stay current, learn some new tricks, and share some of your own wealth of information. CTL Associates, watch for an email from Marie Zimenoff with call-in details. You MUST be an Associate to participate. RSVP for this and future CTL Associate Calls.

      June 15, 2021 | 4:00PM-4:30PM US ET
      Trend Tuesday Live
      Join us Live every Tuesday at 4 pm ET to talk about the latest trends in career services, leadership development, and all things career. We’ll be sharing some of the insights from the latest trends white paper based on our annual Career Jam event. You’ll also get updated on the very latest in the industry and trends in job search, LinkedIn, branding, resume writing, coaching, business development, and more. RSVP to get weekly reminders.

      April 10-13, 2022 | 8:00AM-5:00PM US PT
      Career Thought Leaders Professional Development Symposium
      Early adopter registration ends July 8 for our annual professional development event! We will be downtown Philadelphia for 3 days of learning and connecting around our theme: "Flourishing in the Future of Work." And, you can still submit a proposal for presenting at the Symposium through May 27. Learn more and register.


      June 1-17, 2021
      World Business & Executive Coach Summit (WBECS)
      At WBECS – which is a live, online summit - you get to learn from over 40 of the most brilliant minds in the coaching profession. They share their best tools and strategies and even do live coaching demonstrations (which I have found to be especially valuable!). Plus, you'll be able to earn up to 5 complimentary CCEUs. The amazing presenters at WBECS cover a wide range of topics and coaching disciplines. You are welcome to register for as many sessions as you'd like. Are you curious? Then reserve your spot for the complimentary WBECS Pre-Summit now.

      June 17 - August 12, 2021 | 4:00-5:30PM US ET
      Asperger’s/Autism Employment Coach Certification Summer 2021
      The Asperger’s/Autism Employment Coach Certification is an 8-week program that features live instruction and mentoring. It focuses on how to assist individuals to choose the right career, find a job, and stay hired. Weekly sessions are live over the Internet, and feature discussions, interactive exercises, and case studies. Assignments include readings, short answer questions, and case study reviews. Participants gain hands-on experience during a 6-week supervised practicum. The summer program begins on June 17 with morning sessions. Group size is limited and an application is required. Information is available on the Forward Motion Coaching website.

      Marie Zimenoff

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