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"Rome wasn’t built in a day, but they were laying bricks every hour. You don’t have to do it all today. Just lay a brick." - James Clear, author, entrepreneur, and photographer
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OK, another confession. I own a lot of domain names. I love to think about fun names for programs and certifications and often have them reserved years before launching (if ever!). Sometimes this works out, like in the case of certifiedcareerstoryteller.com which will launch this year featuring graduates of the Academy Certified Career Storyteller program. Sometimes they just sit there and remind me of ideas for the future. I can't be alone... any other domain name hoarders here?
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I also nearly always have some new tech tool in my cart in AppSumo, a platform that introduces new technologies to the market (this is my affiliate link ... use it carefully, it's a bit addicting!).
Exploring new tools is fun, and I love having our network of career colleagues to share with and see who else has tried it out.
So when one of our board members suggested a Tech Jam to explore these new technologies together, it was a no-brainer!
I can't wait to learn about new tools for our industry, business, and clients. I'm also looking forward to conversations with all of you about what you're using and how it is helping you and your clients.
What tools are you using that is helping your business? Please reply and let me know! We'd love to see if they could be additions to our Tech Jam lineup.
Marie Zimenoff
CEO, Career Thought Leaders
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CAREER STORYTELLER PROGRAM Write Stories that Differentiate Your Client Strategies for Letters, Bios, Resumes, Profiles & More! Starts Thursday, May 27 • 2-3:30 PM ET
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TECH JAM FOR CAREER SERVICE PROVIDERS Explore New Tech for Running Your Operations Tuesday, June 8 - Friday, June 11
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CTL NEWS & EVENTS
- Academy Certified Career Storyteller Training Program
- Tech Jam for Career Services Providers
- 2022 Symposium: Early Adopter Registration Ends July 8
- Join Us at These Upcoming Events
- CTL Associate News & Opportunities
INDUSTRY NEWS & RESOURCES
- Business: Networking to Find Clients
- Job Search: TikTok Launches Job Service
- Workplace: Corporate Wellness
- LinkedIn: Company Content on Personal Pages
- Diversity: Underrepresented Talent in Executive Roles
- College to Career: 5 Mistakes College Grads Make
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CONGRATULATIONS TO OUR COLLEAGUES
- Colleagues Earn Prestigious Credential
UPCOMING TRAINING & PROFESSIONAL DEVELOPMENT
CTL & RWA Events
- Trend Tuesday Live
- Academy Certified Career Storyteller
- Tech Jam
- CTL Associate Quarterly Call with the Board
- Career Thought Leaders Professional Development Symposium
PARTNER EVENTS - World Business & Executive Coach Summit (WBECS)
- Asperger’s/Autism Employment Coach Certification
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Help spread the word. Share this with a colleague who is passionate about being up to date on all things career! Did you miss an issue of Career Trends Happy Hour? Read all past editions online!
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MAY 27 | Academy Certified Career Storyteller
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Modern marketing communications have moved away from a pitch to share an engaging plot... stories that pull in a reader and make them want to connect with the brand, product, or person.
If you are ready to write materials that captivate readers, differentiate clients from the competition, and open the door to conversation, this advanced program is for you!
In this program, instructors Louise Kursmark, Deb Dib, and Marie Zimenoff will share a step-by-step process for gathering stories and writing content that connects with your client’s target audience: from resumes and cover letters to profiles, professional introductions, formal bios, and more.
You’ll walk away with:
- an understanding of the neuroscience behind stories so you can strengthen the connection with your reader
- tools to identify client brand attributes and gather stories so you communicate your client’s unique promise of value in their voice (which also means you'll write faster!)
- steps (with examples!) to turn stories into content in a variety of ways so you can write stories for more traditional clients and those who want to be bold with their stories
- confidence based on experience writing storied resumes, profiles, and more, with detailed written feedback from instructors and peer input (structured and instructor-facilitated in class)
- lifetime inclusion in the Academy Certified Career Storyteller directory, RWA community conversations, and other perks offered to RWA graduates (no renewals and no membership required to maintain certification)
If you want to be confident in writing powerfully fresh and compelling client materials – join us for this in-depth training!
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June 8 | Tech Jam for Career Services Providers
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Join us for the first Tech Jam! Learn about a variety of technology you can use in your practice for project management, social media management, client communications, and beyond. Plus, we’ll learn about services and technology that you can offer to clients as additional streams of revenue!
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July 8 | Early Adopter Registration Closes for 2022 Symposium
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Early adopter registration ends July 8 for our annual professional development event! We will be downtown Philadelphia for 3 days of learning and connecting around our theme: "Flourishing in the Future of Work."
And you can still submit a proposal for presenting at the Symposium through May 27.
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CTL ASSOCIATE NEWS & OPPORTUNITIES
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Join Us at These Upcoming Events
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The National Career Development Association Conference has gone virtual again this year! I’ll be doing a presentation on Innovation in Private Practice: Reinvent Your Process, Pricing and Promotion to Succeed in Any Economy during the event that runs from June 29 - July 1. If you plan to attend, let me know!
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CTL Associates, be sure to check the Associates area of the website for details on the following opportunities:
Want to get in on these opportunities? Join as a CTL Associate today!
Be on the Lookout: Watch for emails from CTL with invitations for various writing, coaching, media, and publishing opportunities. Emails go out to all CTL Associates several times each month, so be sure to check them out!
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VISIT OUR SHOP
Check out our products exclusively for career services professionals on topics like business development, resume- and profile-writing, coaching, and more!
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Which one is your favorite? Reply and let me know! If you share these on your social media, feel free to tag us and we'll help you start the conversation with your network. We're @CareerTL or @workwithpurpose on Twitter and you can tag me (Marie Zimenoff) or Career Thought Leaders on LinkedIn!
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Business: Networking to Find Clients with Clubhouse, Zoom and LinkedIn (Forbes – 4 Free Articles) This article includes scripts to connect with prospects via LinkedIn and a few other tips for finding clients in this virtual world and when face-to-face options return.
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Job Search: TikTok Is Not Just for Fun Anymore: The Company Launches a Jobs Service (Tech Republic)
The fastest-growing social media will reportedly help users connect to businesses seeking young employees so they can show off their skills with short video resumes.
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Workplace: Can ‘Corporate Wellness’ Beat a Pandemic? (World Economic Forum) Mental health is an important factor in the workplace – today more than ever. This radio interview goes through the corporate wellness solutions and their effectiveness.
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Academy Certified Career Storyteller Certification Program Up-level Your Career Communications & Engage Your Client’s Audience! Thursday, May 27
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LinkedIn: 5 Reasons to Share Company Content on Personal LinkedIn Pages (JD Supra)
Our clients often worry that being active on LinkedIn will tip off their employers to a job search. This article shares what has been manifesting for years: Companies are getting smart about having their employees use LinkedIn on their behalf and you can help clients get the benefit for their careers and job search while they are at it!
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Diversity: 5 Ways to Open Doors for Underrepresented Talent in Executive Leadership (Hunt Scanlon Media)
This article shares interesting insights into the executive recruiting process and how recruiters can influence DEI recruiting. Great recruiter perspective for our underrepresented clients!
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College to Career: 5 Mistakes Recent Grads Can Avoid for Short- & Long-term Career Success (CTL Video)
The Class of 2021 is entering the workforce and many of them are frustrated by their prospects. This video looks at the data on who's hiring and how the typical paths for recent grads are particularly precarious in the post-COVID economy.
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Colleagues Earn Prestigious Credentials
Congratulations to Regina Akemi Serikyaku, Denise Bitler, Rebecca Bosl, Rhonda Douglas Charles, Treva Graves, Marjorie Kavanagh, Valerie Mittelman, and Jan Johnston Osburn who earned and renewed the Certified Digital Branding Strategist credential from Career Thought Leaders. They are now leading the pack in guiding clients to create stand-out digital brands based on the Reach personal branding methodology!
Congratulations to Denise Bitler, Molly Walsh, Rhonda Douglas Charles, and Valerie Mittelman for earning the 360Reach Analyst credential. They have invested in learning how to incorporate external feedback into their clients’ brands through the most widely used personal branding 360. Keep up the great work helping clients gain clarity and confidence!
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CTL & RWA EVENTS
May 25, 2021 | 4:00PM-4:30PM US ET Trend Tuesday Live Join us Live every Tuesday at 4 pm ET to talk about the latest trends in career services, leadership development, and all things career. We’ll be sharing some of the insights from the latest trends white paper based on our annual Career Jam event. You’ll also get updated on the very latest in the industry and trends in job search, LinkedIn, branding, resume writing, coaching, business development, and more. RSVP to get weekly reminders.
May 27, 2021 | 2:00PM-3:30PM US ET Academy Certified Career Storyteller If you are ready to write materials that captivate readers, differentiate clients from the competition, and open the door to conversation, this advanced program is for you! In this program, instructors Louise Kursmark, Deb Dib, and Marie Zimenoff will share a step-by-step process for gathering stories and writing content that connects with your client’s target audience: from resumes and cover letters to profiles, professional introductions, formal bios, and more. Learn more and register
June 7-11, 2021 | 11:00AM -1:00PM Tech Jam for Career Service Providers Save the dates for a new event bringing you the latest in tech for business management and career services. We’ll be covering using technology in your coaching practice, updating your website to meet the new Google search requirements, and integrating systems to improve your productivity. See the lineup and register here.
June 14, 2021 | 12:00PM-1:00PM US ET CTL Associate Quarterly Calls with CTL Board In this CTL Associate Call, our CTL Board will be leading a discussion on the new workplace created by the pandemic and topics for the 2021 Career Jam. The call is open to all CTL Associates and is a way to help you stay current, learn some new tricks, and share some of your own wealth of information. CTL Associates, watch for an email from Marie Zimenoff with call-in details. You MUST be an Associate to participate. RSVP for this and future CTL Associate Calls.
April 10-13, 2022 | 8:00AM-5:00PM US PT Career Thought Leaders Professional Development Symposium Early adopter registration ends July 8 for our annual professional development event! We will be downtown Philadelphia for 3 days of learning and connecting around our theme: "Flourishing in the Future of Work." And, you can still submit a proposal for presenting at the Symposium through May 27. Learn more and register. PARTNER EVENTS
June 1 - 17, 2021 World Business & Executive Coach Summit (WBECS) At
WBECS – which is a live, online summit - you get to learn from over 40 of the
most brilliant minds in the coaching profession. They share their best tools
and strategies and even do live coaching demonstrations (which I have found to
be especially valuable!). Plus, you'll be able to earn
up to 5 complimentary CCEUs. The amazing presenters at WBECS cover a
wide range of topics and coaching disciplines. You are welcome to register for
as many sessions as you'd like. Are you curious? Then reserve your spot for the complimentary
WBECS Pre-Summit now.
June 17 - August 12, 2021 | 4:00-5:30PM US ET Asperger’s/Autism Employment Coach Certification Summer 2021 The Asperger’s/Autism Employment Coach Certification is an 8-week program that features live instruction and mentoring. It focuses on how to assist individuals to choose the right career, find a job, and stay hired. Weekly sessions are live over the Internet, and feature discussions, interactive exercises, and case studies. Assignments include readings, short answer questions, and case study reviews. Participants gain hands-on experience during a 6-week supervised practicum. The summer program begins on June 17 with morning sessions. Group size is limited and an application is required. Information is available on the Forward Motion Coaching website.
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Marie Zimenoff marie@careerthoughtleaders.com 855-333-5793
CAREER THOUGHT LEADERS | RESUME WRITING ACADEMY © 2014-2021 Career Thought Leaders. All Rights Reserved. CTL | RWA | About Us | Join | Contact Us
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