Issue 343 | April 8, 2021

"The stars we are given. The constellations we make." - Rebecca Solnit, American writer

Ah, the life of an entrepreneur. I had a dream this week that all of you showed up two hours early for a conference session that was, for some reason, going to be held in my personal hotel room.

As I was trying to go out and announce the correct time (in my pajamas), I fell into the hotel pool!

Why am I dreaming about in-person events? 

Because they are back on the horizon!

Watch your email next week as we'll announce the opening of registration for the Career Thought Leaders Symposium in April 2022 in the heart of downtown Philadelphia and put out a call for proposals.

We'll make sure you have the right time for the sessions and I'll steer clear of the pool :)

Marie Zimenoff
CEO, Career Thought Leaders

HOW TO BUILD YOUR BUSINESS WITH SOCIAL & EARNED MEDIA
Boost Your PR and Leverage Media with Wendi Weiner

April 12, 11AM ET

Learn More & Register

ACADEMY CERTIFIED FEDERAL RESUME WRITER
Confidently Guide Clients in the Federal Application Process

Starts April 26 • 8 Mondays, 12-1PM ET

Learn More & Register
CTL NEWS & EVENTS 
  • How to Build Your Business with Social & Earned Media
  • Academy Certified Federal Resume Writer Training Program
  • Join Us at These Upcoming Events
  • CTL Associate News & Opportunities

INDUSTRY NEWS & RESOURCES

    • Future of Work: 3 Key Insights on the Future of Work
    • Salary: Salary Negotiations a Catch-22 for Women
    • Career Satisfaction: Help Employees Find Their Purpose
    • In Case You Missed It: 5 Charts Showing Future Jobs
    • Job Trends: These Remote C-Suite Jobs Pay $100,000+
    • Social Media: Pros and Cons of LinkedIn’s Cover Video

    CONGRATULATIONS TO OUR COLLEAGUES

    • Colleague Earns Prestigious Credential
    UPCOMING TRAINING & PROFESSIONAL DEVELOPMENT

    CTL & RWA Events

    • How to Build Your Business Through Earned & Social Media
    • Trend Tuesday Live
    • Academy Certified Federal Resume Writer Training Program

      Help spread the word. Share this with a colleague who is passionate about being up to date on all things career!

      Did you miss an issue of Career Trends Happy Hour?
      Read all past editions online!

      APR 11 | How to Build Your Business with Social & Earned Media

      Are you using social media and earned media (press coverage) to your best advantage to grow your business? In this session with Wendi Weiner, you'll learn how to determine the best platforms and strategies to build your brand visibility and translate that into business.

      You'll get caught up on the most important features of the popular social platforms. Then, Wendi will walk you through how to boost your PR and leverage earned media to stop wishing people knew about you and start converting followers into buyers!

      APR 26 | Learn to Help Clients Through Federal Job Applications & Earn the ACRW-Federal

      In this certification and training program, you will learn how to help clients access an opportunity to serve their country while gaining employment with strong benefits, stability, and a reliable schedule.

      Helping a client apply for a position with the federal government is much different than applying for a position in the private sector. Most federal positions are posted on USAJOBS (USAJOBS.gov) and most postings require that applicants apply through the system. It is important that federal resume writers understand how the system works so they can properly advise their clients.

      This program, developed and taught by former federal HR professional Nancy Segal, will take you step-by-step through the federal application and resume development process.

      CTL ASSOCIATE NEWS & OPPORTUNITIES

      Join Us at These Upcoming Events

      The National Career Development Association Conference has gone virtual again this year! I’ll be doing a presentation on Innovation in Private Practice: Reinvent Your Process, Pricing and Promotion to Succeed in Any Economy during the event that runs from June 29 - July 1. If you plan to attend, let me know!

      CTL Associates, be sure to check the Associates area of the website for details on the following opportunities:

      Want to get in on these opportunities? Join as a CTL Associate today!

      Be on the Lookout: Watch for emails from CTL with invitations for various writing, coaching, media, and publishing opportunities. Emails go out to all CTL Associates several times each month, so be sure to check them out!

      VISIT OUR SHOP

      Check out our products exclusively for career services professionals on topics like business development, resume- and profile-writing, coaching, and more!

      Which one is your favorite? Reply and let me know!

      If you share these on your social media, feel free to tag us and we'll help you start the conversation with your network. We're @CareerTL or @workwithpurpose on Twitter and you can tag me (Marie Zimenoff) or Career Thought Leaders on LinkedIn!

      Future of Work: 3 Key Insights on the Future of Work (LinkedIn)

      This article shares the highlights from LinkedIn’s recent livestream covering the future of work. The first item on the list, skills-based hiring, is detailed further here.

      Read More

      Salary: Salary Negotiations a Catch-22 for Women (Harvard Business School)

      This research outlines how confidence and assertiveness may backfire for women in salary negotiations and what might be more effective.

      Read More

      Career Satisfaction: Help Employees Find Their Purpose at Work (McKinsey)

      Read this fascinating research for an in-depth look at purpose in work, who reports feeling like their work is purposeful, and why it matters for organizations. How can you use these concepts to help clients take control of finding purpose in their work?

      Read More

      Federal Resume Writing Program

      Learn How to Coach Clients in the Federal Application Process And Write Federal Resumes
      Starts Monday, April 26

      Click Here to Learn More

      In Case You Missed It: 5 Charts Showing the Jobs of a Post-Pandemic Future and the Skills You Need to Get Them (World Economic Forum)

      You might have missed this visual report (I think I did!) that goes through the key in-demand jobs and skills. Stop by a Trend Tuesday in April … we’ll go through this report and the implications!

      Read More

      Job Trends: These C-Suite Jobs Pay Over $100,000 – and They’re Remote (CNBC)

      Even if you are not working with executives, the jobs in this article can give your clients new ideas about the types of work they can do remotely today.
      Read More

      Social Media: Career Experts Offer the Pros and Cons of LinkedIn’s Cover Story Video (Forbes – 4 Article Free Limit)

      Have you heard about LinkedIn's new cover video feature? This article weighs the pros and cons of using it on your profile. I created a screenshot one to start with... see what it looks like on my profile.

      Read More

      Colleague Earns Prestigious Credential

      Kudos to Tiffany Grissom who earned the Academy Certified Resume Writer credential from Resume Writing Academy. You have worked hard to perfect your writing, improve your strategy, and design effective documents. Welcome to this group of elite writers across the globe. We are thrilled to have you in the ACRW community!

      CTL & RWA EVENTS

      April 12, 2021 | 11:00AM-12:00PM US ET
      How to Build Your Business with Earned & Social Media

      Are you using social media and earned media (press coverage) to your best advantage to grow your business? In this session with Wendi Weiner, you'll learn how to determine the best platforms and strategies to build your brand visibility and translate that into business! You'll get caught up on the most important features of the popular social platforms. Then, Wendi will walk you through how to boost your PR and leverage earned media to stop wishing people knew about you and start converting followers into buyers! Learn more and register.

      April 13, 2021 | 4:00PM-4:30PM US ET
      Trend Tuesday Live

      Join us Live every Tuesday at 4 pm ET to talk about the latest trends in career services, leadership development, and all things career. We’ll be sharing some of the insights from the latest trends white paper based on our annual Career Jam event. You’ll also get updated on the very latest in the industry and trends in job search, LinkedIn, branding, resume writing, coaching, business development, and more. RSVP to get weekly reminders.

      April 26, 2021 | 12:00PM-1:00PM US ET
      Academy Certified Federal Resume Writer Training Program

      In this certification and training program, you will learn how to help clients access an opportunity to serve their country while gaining employment with strong benefits, stability, and a reliable schedule. Helping a client apply for a position with the federal government is much different than applying for a position in the private sector. Most federal positions are posted on USAJOBS (USAJOBS.gov) and most postings require that applicants apply through the system. It is important that federal resume writers understand how the system works so they can properly advise their clients. This program, developed and taught by former federal HR professional Nancy Segal, will take you step-by-step through the federal application and resume development process. Learn more and register.

      Marie Zimenoff
      marie@careerthoughtleaders.com
      855-333-5793

      CAREER THOUGHT LEADERS | RESUME WRITING ACADEMY
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