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The Now, The New & The Next in Careers

How to Build Your Business with Earned & Social Media

  • 12 Apr 2021
  • 11:00 AM - 12:00 PM
  • Virtual


  • CTL Associate, CCTC, CHJMC & CPBS Registration. Log in to access. The option will be grey until you hit "Register" below and then you will be able to select the discounted registration.
  • General registration. All career/coach/personal brand strategy professionals welcome!

Registration is closed

Presented by Wendi Weiner

Registration includes access to the live session and the recording.

Are you using social media and earned media (press coverage) to your best advantage to grow your business? In this session with Wendi Weiner you'll how to determine the best platforms and strategies to build your brand visibility and translate that into business! You'll get caught up on the most important features of the popular social platforms. Then, Wendi will walk you through how to boost your PR and leverage earned media to stop wishing people knew about you and start converting followers into buyers!

About the Presenters

Wendi Weiner is an attorney and award-winning writer who has been featured in over 75 media outlets (including CNBC, CNN, HuffPost, Money, Fast Company, Entrepreneur, and Business Insider) as a top authority in resume writing, personal branding, social storytelling, career strategy, and the job search process. As a solopreneur and owner of The Writing Guru, her trademarked namesake company, Wendi holds 6 certifications in resume writing, personal branding, career coaching, and LinkedIn.  

Wendi has been credited with more than 10 honors and awards for her ability to create powerful career and personal brands for attorneys, top executives, and C-suite leaders for their job search, LinkedIn presence, and digital footprint. She provides corporate branding services to Fortune 25 companies and writes for major publications, including CNBC, the Ladders, and Thrive Global. She is a sought-after speaker who frequently presents at industry conferences and to audiences across the world about personal branding, resume writing, business professionalism, reputation management, legal career alternatives, and social networking.

Wendi's own career background includes serving as a college writing professor for 7 years while simultaneously practicing law for almost 12 years, both in big law and in-house for a Fortune 200 company. An active member of the Florida Bar since 2004, Wendi holds a Juris Doctor from Stetson University College of Law and an undergraduate degree in English from Florida State University.

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