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The Now, The New & The Next in Careers

CPBS Quarterly Community Call

  • 15 Feb 2018
  • 3:00 PM - 4:00 PM
  • Webinar


  • As a special treat, CTL Associates are invited to join this CPBS Community Call!
  • Registration for current CPBS, Master & Keynote strategist. Log in to receive free admission.

Registration is closed

How to Influence, Engage and Generate Leads as a Podcast Guest

Are you successfully leveraging podcasts as part of your marketing to increase influence, engagement and leads? Edison Research has found that:

  • 63% of podcast listeners say their opinion of a company is more positive when they heard it mentioned on a podcast to which they listen to regularly; 
  • 65% of podcast listeners are more willing to consider products/services after they learn about it on a podcast;
  • 45% of podcast listeners have visited a sponsors website.

Come to the call where Annemarie Cross - Brand & Communication Strategist (also dubbed: ’The Podcasting Queen’ and has interviewed hundreds of guests on various podcasts she hosts and produces) where she’ll show you how to:

  • Create a show pitch that stands out and that podcast hosts will love;

  • Engage and influence the audience without sounding pushy or salesy;

  • Structure information in a clear, value-driven approach to deepen the desire of listeners;

  • Compel and convert listeners into leads with this ONE tool that’s often neglected by many guests.

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