"The key to life is resilience… We will always be knocked down. It's the getting up that counts." - Dominique Browning, writer and editor
- Meet New Board Member Seth Butler
- Diversity Conversations & Survey
- CLT/RWA Community Call August 10
- Academy Certified Profile Writer Course Starts August 13
- CTL Associate News & Opportunities
- Coaching: Why One Expert Says Executive Coaching Isn't Just for the C-Suite Anymore
- Social Branding: How to Attract a Job Recruiter Using LinkedIn
- Resume of the Future: Blockchain Poised to Improve Future HR Operations
- Job Search: LinkedIn Updates Job Applicant Matching Systems to Improve Recruitment Outcomes
- Remote Hiring: Three Ways to Improve Your Remote Hiring Strategies
- College to Career: Why Diversity Hiring Programs Are Failing Us
- Colleagues Earn Prestigious Credential
CTL & RWA Events
- CLT & RWA Community Call
- Supporting Students of Color as They Return to Campus
- Trend Tuesday Live
- Academy Certified Profile Writer (ACPW)
- Finding the Right Job or Career for Individuals with Asperger's/Autism
- Branding Community Conversation
- Digital Branding Strategist Certification

CAREER THOUGHT LEADERS (CTL) NEWS & EVENTS
Meet New CTL Board Member Seth Butler
CTL is excited to welcome Seth Butler to the CTL Board. Seth is a graduate of the ACRW program and co-founder of a private career consulting practice. He also has a background in higher education spanning employer relations, professional development programs, and his current role as Director of Intercultural Student Services at The University of Findlay in Ohio.
We're excited to have Seth's perspective and expertise to direct our programs and efforts providing the now, the new, and the next in careers!
Diversity Conversations & Survey
Get the recording for the CTL Community Call from July 13 AND share your interests via the DEI Interests & Demographic Survey. You can find the recording and the link to the survey at these links: coach certification students, RWA students/graduates, strategists, and CTL Associates.
Listen in to our latest LIVE video with Abby Locke here (available to all).
We welcome your suggestions for topics, speakers, and resources specific to diversity, equity, and inclusion in career services and in the workplace.
Please send any suggestions to Marie at marie@careerthoughtleaders.com or use this link to set up a time for us to chat: https://my.timetrade.com/book/B46DN
August 10 | CTL/RWA Community Call
In this Special CTL Community Call, our CTL Board and community members will be leading a discussion about how we can continue to serve clients and practice self-care during the pandemic.
The call is open to all CTL Associates and graduates of CTL and RWA programs (CCTC, CHJMC, ACRW, ACPW, ACCS, CPBS, CDBS) as a way to help you stay current, learn, and share some of your own wealth of information.
Resume Writing Academy students/grads check the ACRW Student Resources page for your registration code.

August 13 | Academy Certified Profile Writer Training Program
More than 80% of today's recruiters have used LinkedIn as their primary search tool for nearly 10 years. Jobvite 2018 data showed that Facebook and Instagram are increasingly used for recruiting and screening as well. Will recruiters find your candidate in their search results? What will they think when they find your candidates' profiles?
Software is being used to score your candidates' profiles on personality traits. Although we still need to coach clients to "clean up" their profiles (software is also looking for red-flag behavior like aggression), they need profiles that demonstrate who they are personally and professionally. They need content that adds value beyond the resume.
If you want to take your profile writing beyond copying and pasting the resume, understand how to optimize profiles for search, and join a community of professionals focused on staying on top of the latest trends, read more about the upcoming Academy Certified Profile Writer training program and certification starting August 13 from 3:30–5:00 pm ET. This is the 5th year we've offered the program and we're excited to share all that's new in social media profiles!
There are no renewals or membership required. Students and graduates get lifetime access to content updates, opportunities to join quarterly community calls, and discounts on RWA and CTL events.

CTL ASSOCIATE NEWS & OPPORTUNITIES
Welcome New CTL Associates
Erika Harrigan, University of Maryland, Maryland USA Melissa Reeves, Fortune Avenue Consulting, Arkansas USA Muhammed Sokhna, Black Star Resumes, Georgia USA
Welcome New & Renewing CTL Associate Organizations
University of Kentucky – Caroline Francis and Amanda Schagane Berkeley College (renewing) – Rosa Santana, LaKisha DeBiase, Elvis Santos, and Jasmine Briggs
CTL Associates, be sure to check the Associates area of the website for details on the following opportunities:
Want to get in on these opportunities? Join as a CTL Associate today!
Be on the Lookout: Watch for emails from CTL with invitations for various writing, coaching, media, and publishing opportunities. Emails go out to all CTL Associates several times each month, so be sure to check them out!
Please email your kudos, upcoming events, or latest happenings to me at marie@careerthoughtleaders.com so that I can share them with everyone!

RESOURCES, DATA & IMPORTANT LINKS
Coaching: Why One Expert Says Executive Coaching Isn't Just for the C-Suite Anymore (Forbes) If you are looking for language to propose a coaching program within an organization, this article is a must-read! It outlines how the benefits of coaching within a company go well beyond the C-suite.
Social Branding: How to Attract a Job Recruiter Using LinkedIn (Next Avenue) This article highlights points from Shally's step-by-step presentation for us last month (get the recording here), as CTL Associate Nancy Collamer interviews him and shares his top tips for creating a profile that attracts employers.
Resume of the Future: Blockchain Poised to Improve Future HR Operations (Cornerstone) This article shares how blockchain may be used to vet resumes in the future and give applicants more control over their information. This is a trend we will keep watching!
Job Search: LinkedIn Updates Job Applicant Matching Systems to Improve Recruitment Outcomes (Social Media Today) LinkedIn has data about applicants and what hiring managers are searching for and they are starting to use more of this data to update their recruitment algorithms. A fascinating read!
Remote Hiring: Three Ways to Improve Your Remote Hiring Strategies (Business Insider) This article shares a few great nuggets about how recruiters are adjusting their strategies for remote hiring.
College to Career: Why Diversity Hiring Programs Are Failing Us (ERE) Read this article to hear stories from minority students and learn what companies are doing to improve their diversity hiring programs. Then, join Marian Higgins on August 11 to talk about what career services offices can do to support students of color as they return to campus!
CONGRATULATIONS TO OUR COLLEAGUES
Colleagues Earn Prestigious Credential
Congratulations to Yolanda Smith, Mayra Martinez, Lisa Tupua, Renee Green, Autumn Conrad Schiff, and Monica Paola Gamboa Baquero for earning the 360Reach Analyst credential. They have invested in learning how to incorporate external feedback into their clients' brands through the most widely used personal branding, 360. Kudos to you all for the work you do!
For information about CTL & RWA credentials:
Academy Certified Resume Writer (ACRW) Academy Certified Federal Resume Writer (ACRW-Federal) Academy Certified Profile Writer (ACPW) Master Resume Writer (MRW) Credentialed Career Manager (CCM) Certified Career Transition Coach (CCTC) Certified Hidden Job Market Coach (CHJMC) Certified Personal Branding Strategist (CPBS) Certified Digital Branding Strategist (CDBS) 360Reach Analyst

UPCOMING TRAINING & PROFESSIONAL DEVELOPMENT
Visit the 2020 Calendar of Events for all CTL and RWA events this year.
CTL & RWA EVENTS
August 10, 2020 | 4:00-5:00PM US ET CLT & RWA Community Call
In this Special CTL Community Call, our CTL Board and community members will be leading a discussion about how we can continue to serve clients and practice self-care during the pandemic. The call is open to all CTL Associates and graduates of CTL and RWA programs (CCTC, CHJMC, ACRW, ACPW, ACCS, CPBS, CDBS) as a way to help you stay current, learn, and share some of your own wealth of information. Resume Writing Academy students/grads check the ACRW Student Resources page for your registration code. RSVP today.
August 11, 2020 | 2:00PM-3:30PM US ET Supporting Students of Color as They Return to Campus
College students will return to our campuses soon and they will arrive with a lot on their minds. We are still in a pandemic and processing racial injustices in our country. This health crisis and social movement have impacted students, in particular students of color, in many ways. As you prepare to welcome them back to campus, have you thought about how these issues will influence their career plans? In this webinar, you will learn the challenges students of color are facing related to these issues and their career preparation. You also will receive ideas for programs and services you can provide to support them. Learn more and register today.
August 11, 2020 | 4:00PM-4:30PM US ET Trend Tuesday Live
Join us live every Tuesday at 4 pm ET to talk about the latest trends in career services, leadership development, and all things career. We'll be sharing some of the insights from the latest trends white paper based on our annual Career Jam event. You'll also get updated on the very latest in the industry and trends in job search, LinkedIn, branding, resume writing, coaching, business development, and more. RSVP to get weekly reminders.
August 13, 2020 | 3:30PM-5:00PM US ET Academy Certified Profile Writer (ACPW)
This is the first comprehensive, strategically focused, intensive 3- month training program guaranteed to teach you how to write, format, and structure your client's social media profiles. Be an expert in a growing field and help candidates stand out with a consistent online brand. Learn more and register today.
August 17, 2020 | 2:00PM-3:30PM US ET Finding the Right Job or Career for Individuals with Asperger's/Autism
Today, 35% of individuals on the autism spectrum attend college, yet an estimated 80-85% are under- or unemployed! This webinar offers practical strategies for guiding these students/clients to a manageable job or career. You will learn what Asperger's Syndrome/autism is, how it impacts adults, key communication, executive function and sensory challenges, why occupational choices should not be based on interests, and four steps to finding the right job match. The presenter shares insight developed during 14 years of coaching individuals with Asperger's/autism. Content is for professionals who assist individuals seeking competitive (not sheltered or heavily supported) employment. Learn more and register today.
August 19, 2020 | 9:00AM-10:00AM US ET Branding Community Conversation
In this Branding Community Conversation, join your CPBS, CDBS, and 360Reach colleagues to share and learn together. Stay current, learn some new tricks, and share some of your own wealth of information. Come ready to share (this will not be a lecture!). Learn more and register today.
October 1, 2020 | 3:00PM-4:30PM US ET Digital Branding Strategist Certification (October 2020)
This innovative certification gives you everything you need to coach your client in creating and executing a social branding strategy to expand their thought-leadership, build and nurture their network, and do their job better. The result: your clients gain competitive advantage and increase their influence and confidence. They expand their brand community. They increase their performance and reach their goals. Learn more and register today.

2020 CALENDAR OF EVENTS
FROM CAREER THOUGHT LEADERS (CTL) & RESUME WRITING ACADEMY (RWA)
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