Making Diversity & Inclusion Part of Our Culture

Career Thought Leaders stands with our Black colleagues against racism and will be prioritizing and deepening the conversation around diversity, bias, and how we address those topics in our work.

The CTL Board is creating a plan to continually address a wide range of diversity issues and create space for challenging, actionable conversations.

• Get the recording for the session on Overcoming Bias in Hiring & Advancement here.
• RSVP for the CTL Community Call on July 13 (for certification students/graduates and CTL Associates) here.
• Listen in to our latest LIVE video with Abby Locke here (available to all).

We welcome your suggestions for topics, speakers, and resources specific to these issues in the workplace.

Please send any suggestions to Marie at marie@careerthoughtleaders.com or use this link to set up a time for us to chat: https://my.timetrade.com/book/B46DN

July 15 | Secrets of Corporate Recruiters

World-renowned expert Sally Steckerl spills the beans on what top employers do to identify talent today, and what YOU need to do to position your clients to work for America's most admired organizations. In the age of information overload, recruiters are using innovative methods and software to filter candidates – and it's not just LinkedIn and job boards.

In this session you will learn:

• The latest recruiting and talent sourcing trends online.
• Tips and ideas for rapidly growing a candidate's social media visibility.
• The tools recruiters use and how to get employers' attention.
• How to optimize the things your clients should regularly do to distinguish themselves.
• What to post online and how to effectively leverage those activities.
• How companies are finding talent today and what it means for you.

July 20 | Differentiate or Disappear

Understand the best methods for branding your business effectively via social media and the tools to create and maintain a simple workflow you can use every single day to increase your social footprint and gain share of voice on Twitter, Facebook, LinkedIn, Pinterest, Instagram, and other top social destinations.

In this session you will learn:

• Which types of activities are best for each of the social networks, and what are the best tools to use in each of them.
• Secrets of lead nurturing through content curation to increase followers, visitors, and subscribers.
• Content strategies to position yourself as the expert to find your audience.
• Earnest, hard-earned lessons from 20 years of growing share of voice.
• Status updates that show you actively listen.
• Why your landing page is a #fail.
• A complete and simple social media workflow for daily use.

CTL ASSOCIATE NEWS & OPPORTUNITIES

CTL Associates, be sure to check the Associates area of the website for details on the following opportunities:

• RSVP for the CTL Community Call on Monday, July 13, at 11 am ET.

• View the recording of the last CTL Associate Call discussing labor market trends and how to improve job search strategy.

• Promotion Opportunity: Share Your Expertise on The Career Confidante Radio (120,000 listeners annually and growing!).

Want to get in on these opportunities? Join as a CTL Associate today!

Be on the Lookout: Watch for emails from CTL with invitations for various writing, coaching, media, and publishing opportunities. Emails go out to all CTL Associates several times each month, so be sure to check them out!

Please email your kudos, upcoming events, or latest happenings to me at marie@careerthoughtleaders.com so that I can share them with everyone!

Job Search: Job Search Etiquette Now: What COVID-19 Changed (Enterprisers Project)
We know that more work and interviews are being conducted online. This article shares those trends and a few others that job seekers and those who are working need to know.

Career Trends: Microsoft Launches Initiative to Help 25M People Acquire Digital Skills (Microsoft)
This article is full of data on recent unemployment trends and in-demand skills, plus news about a program Microsoft and LinkedIn have launched to offer retraining for post-COVID employment.

Diversity Hiring: Recruiters Offer Guidance Toward a More Diverse Workforce (Washington Business Journal)
One of the topics that came up during the conversation around bias in hiring and advancement was the role of recruiters in increasing diversity and how we can help our clients access these resources. This article shares what recruiters are doing to make a difference.

Digital Branding: How to Curate Your Digital Persona (Harvard Business Review)
AI is translating online interactions into a psychological profile used for hiring and other purposes. We can't hide from it, but we can use it to our advantage, and this article shares how. Join us on July 20 for more insights and actions to differentiate your online presence.

Job Search: 8 Components of Competitive Job Search (Career Confidante Radio)
Listen in as Marjorie Kavanagh shares her 8 components for a competitive job search – from mindset to tactics!

Colleague Earns Prestigious Credential

Kudos to Denise Fowler on earning her Academy Certified Profile Writer (ACPW) credential. Your commitment to write creative, comprehensive LinkedIn profiles and add value with other social media profiles truly puts you and your candidates ahead of the curve. Keep up the great work!

For information about CTL & RWA credentials:

Academy Certified Resume Writer (ACRW)
Academy Certified Federal Resume Writer (ACRW-Federal)
Academy Certified Profile Writer (ACPW)
Master Resume Writer (MRW)
Credentialed Career Manager (CCM)
Certified Career Transition Coach (CCTC)
Certified Hidden Job Market Coach (CHJMC)
Certified Personal Branding Strategist (CPBS)
Certified Digital Branding Strategist (CDBS)
360Reach Analyst

Visit the 2020 Calendar of Events
for all CTL and RWA events this year.

CTL & RWA EVENTS

July 13, 2020 | 11:00AM-12:00PM US ET
Special CTL Community Call with CTL Board

In this Special CTL Community Call, our CTL Board and community members will be leading a discussion about multicultural competencies in career services work. We will have questions to gather your input on actions moving forward and hear your thoughts on ways we can all improve our cultural competence. The call is open to all CTL Associates and graduates of CTL and RWA programs (CCTC, CHJMC, ACRW, ACPW, ACCS, CPBS, CDBS) as a way to help you stay current, learn, and share some of your own wealth of information. RSVP.

July 15, 2020 | 11:00AM-12:30PM US ET
Secrets of Corporate Recruiters

World-renowned expert Shally Steckerl spills the beans on what top employers do to identify talent today, and what YOU need to do to position your clients to work for America's most admired organizations. In the age of information overload, recruiters are using innovative methods and software to filter candidates – and it's not just LinkedIn and job boards. Learn more and register.

July 20, 2020 | 2:00PM-3:30PM US ET
Differentiate or Disappear

Get more insights from sourcing expert Shally Steckerl! Understand the best methods for branding your business effectively via social media and the tools to create and maintain a simple workflow you can use every single day to increase your social footprint and gain share of voice on Twitter, Facebook, LinkedIn, Pinterest, Instagram, and other top social destinations. Learn more and register today.

2020 CALENDAR OF EVENTS

FROM CAREER THOUGHT LEADERS (CTL)
& RESUME WRITING ACADEMY (RWA)