Issue 197 | May 18, 2018


"Everyone shines, given the right lighting." – Susan Cain, Author of QUIET

Secrets to Increase Your Average Sale: Optimizing Social Media & Closing Ideal Clients
May 31, 2018 – Noon Eastern
Register Today

Join Us on One of the Only Private Beaches in San Diego
Save March 25–27, 2019
for the CTL Professional Development Symposium


CAREER THOUGHT LEADERS (CTL) NEWS & EVENTS

  • Secrets to Increase Your Average Sale: Optimizing Social Media & Closing Ideal Clients
  • Save the Date for the 2019 Professional Development Symposium
  • CTL Associate News & Opportunities
  • Visit Us at These Upcoming Events

RESOURCES, DATA & IMPORTANT LINKS

  • Job Search: More Millennials Are Talking About Indeed Than LinkedIn
  • Networking: Why Introverts Might Actually Be Better Networkers
  • Hiring: With Record Number of Job Openings, Hiring, and Retention Strategies Need a Reboot
  • Interviewing: Want to Really Get to Know Your Candidates? Interview for Emotional Intelligence
  • Career: Mentors Are Overrated: Get a Third-Base Coach

UPCOMING TRAINING & PROFESSIONAL DEVELOPMENT

CTL & RWA Events

  • Master-E-Session Secrets to Increase Your Average Sale: Optimizing Social Media & Closing Ideal Clients
  • CTL Associate Quarterly Call with CTL Board
  • Certified Career Transition Coach
  • Certified Personal Brand Strategist Class
  • Career Thought Leaders Professional Development Symposium

CAREER THOUGHT LEADERS (CTL)
NEWS & EVENTS

MAY 31| Secrets to Increase Your Average Sale: Optimizing Social Media & Closing Ideal Clients

If you struggle to attract your ideal client, hesitate to charge what you're worth, are tired of negotiating price, and want to close sales while maintaining a focus on serving the client, join us for this resource-packed session!

In this 90-minute Master-E-Session, we'll share practical strategies to fill your funnel with quality prospects and closing skills that let you land more clients at the price you want while maintaining integrity. You'll walk away with the scripts, tools, and resources to:

  • Deal with "How much will it cost?" as the first question from a prospect – without feeling like you are giving them the "hard sell."
  • Use social media to connect with prospects instead of hoping they reach out to you – without turning them off with inappropriate messages.
  • Ask questions that build your value and lead to closing at a higher price point – without giving away your time and expertise for free.
  • Maximize your time on social media to attract the right prospects – without needing to build a massive following or write hours of content each week.
  • Close the sale quickly even when the prospect says they "want to think about it" – without feeling pushy.
  • Scripts for communicating via email or over the phone, and a discussion around the pros and cons of each method so you can choose the best fit for you and your clients.

Learn More & Register Today

MARCH 2527|SAVE THE DATE! 2019 Career Thought Leader Symposium in San Diego

Join Career Thought Leaders March 25–27, 2019, for the annual professional development symposium! We will have three days together to rejuvenate your career and provide resources to do the same with your clients.

We will be at the Kona Kai Resort in San Diego, CA, with a private beach, smores by the pool (including an adult-only pool), and beautiful on-ocean views. The group rate of $169/night includes the hotel resort fee to access all these amenities!!

Watch for more information including a call for speakers, keynote speaker announcements, and registration details in the next few weeks.

CTL ASSOCIATE NEWS & OPPORTUNITIES

CTL Associates, be sure to check the Associates area of the website for details on the following opportunities:

CTL Associates receive discounts on the Master-E-Sessions, conferences, and more! Log in and view the Associates page for details.

Want to get in on the opportunities? Join as a CTL Associate today!

Be on the Lookout: Watch for emails from CTL with invitations for various writing, coaching, media, and publishing opportunities. Emails go out to all CTL Associates several times each month, so be sure to check them out!

UPCOMING CONFERENCE APPEARANCES

CTL Board Member Susan Chritton and Marie Zimenoff will present "How to Write a Bio that Connects" at the NCDA Conference in Phoenix, AZ, June 21–23, 2018. The session will be in the first group of Presentation Series, Thursday, June 21 from 3:50 to 5:00 pm. We look forward to seeing you there!

RESOURCES, DATA & IMPORTANT LINKS

Job Search: More Millennials Are Talking About Indeed Than LinkedIn (Forbes)
Interesting insights into what Generation Z and Millennials think about LinkedIn as a job search tool and a brand.

Networking: Why Introverts Might Actually Be Better Networkers (Quartz at Work)
Introverted clients often struggle with networking and the idea of going to large events to meet new people. Thankfully that's not all there is to networking and this article shares how they can excel by networking in a different way.

Hiring: With Record Number of Job Openings, Hiring, and Retention Strategies Need a Reboot (Entrepreneur)
With unemployment numbers falling, especially in certain sectors, what are the next steps for employers struggling to fill positions? What might that mean for your clients? Read this article for some great insights.

Interviewing: Want to Really Get to Know Your Candidates? Interview for Emotional Intelligence (SHRM)
This article outlines a few trends in how employers are approaching interviewers to get a more authentic view of candidates ... a fascinating read from the hiring manager's perspective!

Career: Mentors Are Overrated: Get a Third-Base Coach (Forbes)
A little timely sports twist on the topic of helping our clients seek out guidance and support in taking their careers to the next level.

UPCOMING TRAINING & PROFESSIONAL DEVELOPMENT

Visit the 2018 Calendar of Events for all CTL and RWA events this year.

CTL & RWA EVENTS

May 31, 2018 | 12-1:30PM ET
Master-E-Session: Secrets to Increase Your Average Sale: Optimizing Social Media & Closing Ideal Clients

Get practical strategies to fill your funnel with quality prospects and closing skills that let you land more ideal clients at the price you want – all while maintaining your integrity, valuing your time and expertise, and not having to feel inauthentic in your sales approach! Join us for a resource-packed, 90-minute session. Learn more and register.

June 11, 2018 | 12-1PM ET
CTL Associate Quarterly Call with CTL Board: Coaching Best Practices

In this CTL Associate Call, our CTL Board will be leading a discussion about best practices for coaching clients who are in career transition, looking to advance their career, working to improve their leadership skills, and beyond. The call is open to all CTL Associates and is a way to help you stay current, learn some new tricks, and share some of your own wealth of information. You MUST be an Associate to participate. To read about all of the benefits and opportunities of becoming a CTL Associate ($399 lifetime fee), click here.

June 25, 2018 | 12-1:30PM ET
Certified Career Transition Coach

Do you wish you had proven processes to walk candidates through career exploration and transition? Join us for the Certified Career Transition Coach program. This training – used by practitioners in university, community college, workforce, and private practice settings – provides resources and processes and leads you through integrating them into your work so you can coach with more confidence and achieve better outcomes for candidates. ICF CCEs pending!! Learn more and register.

August 23, 2018 | 11AM-12PM ET
Certified Personal Brand Strategist Class

Learn the Reach Personal Branding methodology, a comprehensive, three-step process for uncovering, communicating, and nurturing your personal brand. Developed by William Arruda and proven with thousands of clients and participants, this methodology is the future of career management and essential to expanding professional and personal success. You will earn 3 certifications: 360Reach Certified Analyst, Certified Personal Brand Strategist, and Social Branding Certified Analyst. Learn more and register.

March 25-27, 2019
Career Thought Leaders Professional Development Symposium

Save the date for our annual professional development event! We will be on one of the only private beaches in San Diego for three days of learning and connecting focused on rejuvenating our approaches, our professional growth, and our clients' careers. Watch for more information and registration to open mid-May.

Please email your kudos, upcoming events, or latest happenings to me at marie@careerthoughtleaders.com so that I can share them with everyone!

For information about CTL & RWA credentials:

Academy Certified Resume Writer (ACRW)
Academy Certified Profile Writer (ACPW)
Master Resume Writer (MRW)
Credentialed Career Manager (CCM)
Certified Career Transition Coach (CCTC)
Certified Personal Brand Strategist (CPBS)
Certified Social Branding Analyst
360Reach Analyst

2018 CALENDAR OF EVENTS

FROM CAREER THOUGHT LEADERS (CTL)
& RESUME WRITING ACADEMY (RWA)

Fill out my online form.

Upcoming Events

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