Issue 164 | September 28, 2017


CAREER TRENDS HAPPY HOUR
"The pause is as important as the note."
– Truman Fisher, American Composer

Certified Social Branding Analyst
Early Registration Ends Monday, October 9

Register Today

Certified Hidden Job Market Coach
Starts Thursday, October 12

Register Today


CAREER THOUGHT LEADERS (CTL) NEWS & EVENTS

  • Certified Social Branding Analyst Early Registration Ends October 9
  • Certified Hidden Job Market Coach Program Starts October 12
  • Join Us in Madrid: 2 Seats Remaining on Group Flight
  • CTL Associate News & Opportunities
  • Visit Us at These Upcoming Events

RESOURCES, DATA & IMPORTANT LINKS

  • Social Branding: Facebook, Instagram, Snapchat, and LinkedIn Updates You Need to Follow
  • Career: What I Learned the Hard Way: Career Advice for Working Moms
  • International: So You Think You Can Be An Ex-Pat? Check Out This Report
  • Interviewing: This Is Why Job Candidates Should Interview Each Other
  • Job Search: How to Run Your Job Search Like a Marketing Campaign

UPCOMING TRAINING & PROFESSIONAL DEVELOPMENT

CTL & RWA Events

  • Certified Hidden Job Market Coach Program
  • Social Branding Analyst Certification
  • Career Jam: Where Experts Forecast The New & The Next
  • CTL Conference & Professional Development Symposium

Partner & Associate Events

  • Advanced Job Search Coaching Program
  • Training from the BACK of the Room

CAREER THOUGHT LEADERS (CTL)
NEWS & EVENTS

OCT 9 |Social Branding Analyst Certification: Early Registration Ends Oct 9

LinkedIn has become the most important personal branding tool for career-minded professionals (and companies), yet the majority of people don't know how to use it to their benefit.

You can change that for your clients!

This innovative certification gives you everything you need to help your clients to build stellar branded LinkedIn profiles and use LinkedIn to expand their thought-leadership, grow and nurture their network, and do their job better.

Imagine how you and your clients will stand out with a truly branded profile! Imagine how eager clients will be to engage with you–a trusted expert certified in 3D branding LinkedIn profiles that dig deep enough to truly engage a reader and create connection.

Unlike most LinkedIn training, our program is built on a platform of personal branding.

It provides context, real-world strategies, and new tools so coaches and writers can help their clients craft an efficient, integrated social media strategy built around the differentiation, power and value of their personal brand.

We integrate secrets and tips for maximizing LinkedIn, sharing advice you won’t find elsewhere. And we update the program annually to reflect the ever-changing LinkedIn landscape.

The result?

Your clients gain competitive advantage and increase their influence and confidence. They expand their brand community. They increase their performance and reach their goals. And so do you!

Learn more and register.

OCT 12 | Certified Hidden Job Market Coach Program

Job search takes a toll on confidence, motivation, and follow-through. From getting focused to networking and using social media, opportunities for fear to erode job seeker success are constant.

Are you looking for tools to address fear and barriers that stop job seekers in their tracks?

The Certified Hidden Job Market Coach (CHJMC) program offers a structured approach to job search planning, networking, and proactive search. During this 6-week virtual class, you'll learn how to improve job search strategy, hone your coaching approach, and structure your services so candidates land jobs faster.

You will walk away with:

  • Leading-edge job search methods that stack the odds in your client's favor.
  • Structure to guide job seekers in actions that boost confidence through short-term results.
  • Practical coaching tools that improve your client interaction and job search outcomes.
  • Questions to help clients craft the language they need for critical conversations throughout their job search.

From job search strategy to networking and beyond, you'll get tips to improve your coaching skills and get practical tools, resources, and worksheets that include:

  • Tools to quickly focus a job seeker to set the stage for a proactive job search.
  • Foundational coaching skills for addressing barriers, fears, and objections that stop job seeker progress.
  • Processes for structured development of a job search and career marketing plan.
  • Resources for researching target companies, assessing networking style, and determining effective approach.
  • Structured activities, scripts, and resources to make networking tangible and trackable for job seekers.
  • Practical tools for improving the effectiveness of all job search methods, including online applications, working with recruiters, and more!

Finally put structure to your job search process, grow your confidence, and improve candidate outcomes!

Delivery: 6 virtual classes (webinar), 1.5 hours each, for 9 hours of training PLUS the 30+ done-for-you worksheets you can customize for your business.

Classes will be recorded, and you will have lifetime access to the recordings and materials.

The program will be offered on-demand (self-paced) following the live class.

Learn more and register.

MAY 1 | Join Us in Madrid: 2 Seats Remaining on Group Flight

Thrive: Helping Careerists Navigate a Global, Virtual & Gig Workforce
May 1 to 3, 2018
NH Nacional
Paseo Del Prado, 48, Madrid, Spain

Career Thought Leaders and Resume Writing Academy are going abroad for three exciting days of global connecting, learning, and exceptional value.

The 2018 conference will be a true international symposium, with attendees joining from across the U.S., Europe, Australia, South America, and beyond.

For those traveling from the U.S., we've put together a group flight so you can enjoy the company of your career colleagues as you travel. You are welcome to reserve tickets for guests. We will also be coordinating ground transportation for the group to the hotel.

Flight Information

  • Saturday, 4/28, Delta #410; Depart JFK 7:35pm arrive Madrid 9:15am
  • Saturday, 5/05, Delta #210; Depart Madrid 10:20am arrive JFK 12:33pm

Pricing & Payment Information

Current price including all taxes and fees is $535.56. The taxes could change.

Only 2 seats left at this price! Reserve your seat today.

CTL ASSOCIATE NEWS & OPPORTUNITIES

CTL Associates, be sure to check the Associates area of the website for details on the following opportunities:

  • Host a Career Jam in your city!
  • Share your expertise during an interview on The Career Confidante radio (40,000 listeners and growing!)

CTL Associates receive discounts on the Master-E-Sessions, conferences, and more! Log in and view the Associates page for details.

Want to get in on the opportunities? Join as a CTL Associate today!

Be on the Lookout: Watch for emails from CTL with invitations for various writing, coaching, media, and publishing opportunities. Emails go out to all CTL Associates several times each month, so be sure to check them out!

UPCOMING CONFERENCE APPEARANCES

CTL Board Members Jan Melnik, Deb Dib, and Ruth Pankratz, as well as CTL CEO Marie Zimenoff, will all be at The National Resume Writers' Association conference in Chicago October 4–6! If you are planning on attending, let us know. We look forward to seeing you there.

RESOURCES, DATA & IMPORTANT LINKS

Social Branding: Facebook, Instagram, Snapchat, and LinkedIn Updates You Need to Follow (B2C)
Online reputation management is quickly becoming a critical skill for career advancement. This article shares how these platforms are evolving. Learn how to coach clients to build their brand on all these platforms!

Career: What I Learned the Hard Way: Career Advice for Working Moms (PayScale)
Being a working mom is officially the new normal. Here are a few tips to help your clients navigate the complexities.

International: So You Think You Can Be An Ex-Pat? Check Out This Report (Forbes)
We know that globalization is inevitable. Are our clients ready to navigate moving abroad? Do we have the skills/insight we need to help them make this move? This article provides insight, the top three ex-pat destinations, and more.

Interviewing: This Is Why Job Candidates Should Interview Each Other (Fast Company)
This article presents an interesting twist on the interviewing process and why it would be beneficial for companies. Let us know if you start to see companies using this method!

Job Search: How to Run Your Job Search Like a Marketing Campaign (Career Confidante)
Job seekers can gain great value from incorporating marketing wisdom into their job search plan development. Listen in as Marie Zimenoff and Michelle Robin unpack some of the most effective ways to reframe the job search.

UPCOMING TRAINING & PROFESSIONAL DEVELOPMENT

Visit the 2017 Calendar of Events for all CTL and RWA events this year.

CTL & RWA EVENTS

October 12, 2017, Noon ET
Certified Hidden Job Market Coach Program

Job search takes a toll on client confidence, motivation, and follow-through. From targeting their search to networking and using social media, opportunities for fear to erode their success are constant. Are you looking for tools to address fear and barriers that stop job seekers in their tracks? The Certified Hidden Job Market Coach (CHJMC) program offers a structured approach to job search planning, networking, and proactive search, enhancing your ability to move candidates into new jobs quickly. 6 sessions starting Thursday, October 12, from Noon to 1:30 pm Eastern (or listen to the recordings). Learn more and register.

October 23, 2017, Noon ET
Social Branding Analyst Certification

Unlike most LinkedIn training, our program is built on a platform of personal branding and provides context so coaches can help their clients build an efficient, integrated social media strategy. This innovative certification gives you everything you need to help your clients build stellar LinkedIn profiles and use LinkedIn to expand their thought leadership, build and nurture their network, and do their job better. We've integrated secrets and tips for maximizing the value of LinkedIn and share advice you won't find elsewhere. Learn more and register.

December 1, 2017, 11:30 AM LOCAL TIME
Career Jam: Where Experts Forecast The New & The Next (Formerly Career Brainstorming Day)

Career Jam is your opportunity to participate in exploration, conversation, and discovery as career colleagues. We'll be adding new features and topics this year to keep the event fresh! Career professionals in the US, Canada, Europe, Australia, and New Zealand join in-person and virtual events to share, explore, learn, and collaborate. If you'd like to host an event in your city, please contact Marie for more information. Learn more and register.

May 1-3, 2018
CTL Conference & Professional Development Symposium Goes to Spain

Mark your calendars now and start planning an international excursion ... our annual exclusive, in-person professional development opportunity (conference) is going global! Career colleagues from Europe are excited to host us in Madrid, Spain, for the 2018 Professional Development Symposium, Thrive: Helping Professionals Navigate a Global, Virtual & Gig Workforce. Learn more here.

ASSOCIATE & PARTNER EVENTS

October 3, 2017, Noon ET
Advanced Job Search Coaching Program

Would you like to add Job Search Coaching to your coaching practice? Joan Runnheim Olson, owner of Pathways Career Success Strategies, LLC and adjunct faculty member with the Institute for Life Coach Training, will be teaching the Advanced Job Search Coaching Program. The purpose of this program is to prepare you to coach clients/students to obtain a desired job in their organization of choice. 8 sessions starting Tuesday, October 3, from Noon to 1:30 pm Eastern. Learn more and register.

October 19-20 | Irvine, Southern CA
Training from the BACK of the Room

This is great training for trainers, teachers, coaches – anyone who wants to 'teach it quick and make it stick.' Crafted by expert Sharon Bowman based on current brain science, and delivered by CTL Founding Board Member Elisabeth Sanders-Park, this 2-day event takes your training to an advanced level! Fills quickly. Early bird and CTL discount (code: CTL$100) available. Learn more and register.

For information about CTL & RWA credentials:

Academy Certified Resume Writer (ACRW)
Academy Certified Profile Writer (ACPW)
Master Resume Writer (MRW)
Credentialed Career Manager (CCM)
Certified Career Transition Coach (CCTC)
Certified Personal Brand Strategist (CPBS)
Certified Social Branding Analyst
360Reach Analyst

2017 CALENDAR OF EVENTS

FROM CAREER THOUGHT LEADERS (CTL)
& RESUME WRITING ACADEMY (RWA)

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