Resume & Profile E-Summit: Master Class: How to Write Branded Resumes & Profiles
CTL Associate Quarterly Call with CTL Board
Resume Writing Academy Training Program
Social Branding Analyst Certification
Career Jam: Where Experts Forecast The New & The Next
CTL Conference & Professional Development Symposium
Partner & Associate Events
Subtle Career Success Skills: The Magic of Business Etiquette
Training from the BACK of the Room
CAREER THOUGHT LEADERS (CTL) NEWS & EVENTS
SEP 8 | 5 Keys to Writing Resumes & Profiles that Truly Differentiate Your Client
Every candidate wants to stand out from the competition. We can do this visually with professionally formatted resumes, but how do we make sure the content for each resume is truly branded – communicating our client's unique promise of value?
In this Master Class E-Summit, Resume Writing Academy CEO and Master Brand Strategist Marie Zimenoff will share secrets from her in-depth knowledge to help you learn:
How to Capture Differentiated Content
An understanding of what branding is and is not, so you avoid the pitfall of defaulting to meaningless adjectives
Multiple methods of capturing client information, including assessments like the 360Reach, the pros and cons of these methods, and tips for creating a system that works for you
Questions to ask that will elicit the information you really need (and not endless details you don't need)
How to extract information from even the most reluctant or inarticulate client
How to Write Branded Resumes & Profiles
Tips and techniques for writing and designing best-in-class, branded resumes that truly outshine all others
How to build a consistent brand across a suite of documents – profiles, letters, and resumes – while differentiating your client and providing new information on each
Best practices for writing LinkedIn profiles, e-notes, and other career marketing communications
By mastering these key concepts, you'll give your clients an immediate advantage by outshining the competition. When they understand how they bring unique value, your clients will radiate CONFIDENCE! You'll be more productive, more effective, and more CONFIDENT about what you do, how you do it, and why it is valuable to your clients. If you're in private practice, you'll have the confidence to charge what you're worth (and get it)!
This 2-hour webcast will provide you with writing strategies, concepts, and tools that you'll be able to use immediately. In your portfolio of handouts for the class, you'll receive document samples (resumes, LinkedIn profiles, bios, cover letters), resources, and some of our favorite tools for extracting personal brand and capturing client information.
When you register, you will have access to the live session and receive the audio recording link, so you can listen – over and over – whenever you wish.
Thrive: Helping Careerists Navigate a Global, Virtual & Gig Workforce May 1 to 3, 2018 NH Nacional Paseo Del Prado, 48, Madrid, Spain
Career Thought Leaders and Resume Writing Academy are going abroad for three exciting days of global connecting, learning, and exceptional value.
The 2018 conference will be a true international symposium, with attendees joining from across the U.S., Europe, Australia, South America, and beyond.
For those traveling from the U.S., we've put together a group flight so you can enjoy the company of your career colleagues as you travel. You are welcome to reserve tickets for guests. We will also be coordinating ground transportation for the group to the hotel.
Saturday, 4/28, JFK to Madrid, Delta #410; Depart 7:35pm arrive Madrid 9:15am
Saturday, 5/05, Madrid to JFK, Delta #210; Depart 10:20am arrive JFK 12:33pm
Pricing & Payment Information
Current price including all taxes and fees is $535.56. The taxes could change.
Be on the Lookout: Watch for emails from CTL with invitations for various writing, coaching, media, and publishing opportunities. Emails go out to all CTL Associates several times each month, so be sure to check them out!
RESOURCES, DATA & IMPORTANT LINKS
Technology:AI-powered Job Search Leap.ai Raises $2.4M in Seed Round (SiliconANGLE) As the quest to improve technology in the hiring process continues, new players are trying to solve the problem – for companies and candidates. This article shares how your clients could take advantage of this new technology as it comes online.
Leadership:How Curiosity Can Elevate Your Leadership Game (Forbes) Good leaders create a culture where learning and knowledge sharing happen for themselves and the company. This article explores how you can employ curiosity to elevate your leadership game.
Career:What is Killing Your Motivation and How to Get Moving (Career Confidante Radio) Join CTL CEO Marie Zimenoff as she dives into the top reasons leadership, job search, and career coaches report that clients struggle to reach their goals – and a few tips to overcome overwhelm, fear, and those other pesky motivation-killers that hold us back!
Every candidate wants to stand out from the competition. How do we make sure the content for each resume is truly branded – communicating our client's unique promise of value? In this Master Class E-Summit, Resume Writing Academy CEO and Master Brand Strategist Marie Zimenoff will share secrets to gathering differentiating content and writing branded career marketing portfolios. This 2-hour webcast will provide you with writing strategies, concepts, and tools you can use immediately. In your portfolio of handouts for the class, you'll receive document samples (resumes, LinkedIn profiles, bios, cover letters), resources, and our favorite tools for extracting personal brand and capturing client information. Learn more and register.
In this CTL Associate Call, our CTL Board will be leading a discussion about the trends in career marketing methods – resumes, cover letters, LinkedIn profiles, and more! The call is open to all CTL Associates and is a way to help you stay current, learn some new tricks, and share some of your own wealth of information. You MUST be an Associate to participate. To read about all of the benefits and opportunities of becoming a CTL Associate ($399 lifetime fee), click here.
RWA is the first comprehensive, strategically-focused resume training program, guaranteed to teach you how to write powerful and effective resumes. Whether you're a beginning resume writer who wants to learn the art of resume writing or an experienced writer who wants to strengthen the breadth and depth of your expertise, RWA is for you. Join us as we celebrate this as our 25th class! Learn more and register.
Unlike most LinkedIn training, our program is built on a platform of personal branding and provides context so coaches can help their clients build an efficient, integrated social media strategy. This innovative certification gives you everything you need to help your clients build stellar LinkedIn profiles and use LinkedIn to expand their thought leadership, build and nurture their network, and do their job better. We've integrated secrets and tips for maximizing the value of LinkedIn and share advice you won't find elsewhere. Learn more and register.
Career Jam is your opportunity to participate in exploration, conversation, and discovery as career colleagues. We'll be adding new features and topics this year to keep the event fresh! Career professionals in the US, Canada, Europe, Australia, and New Zealand join in-person and virtual events to share, explore, learn, and collaborate. If you'd like to host an event in your city, please contact Marie for more information. Learn more and register.
Mark your calendars now and start planning an international excursion ... our annual exclusive, in-person professional development opportunity (conference) is going global! Career colleagues from Europe are excited to host us in Madrid, Spain, for the 2018 Professional Development Symposium, Thrive: Helping Professionals Navigate a Global, Virtual & Gig Workforce. Learn more here.
Dale Carnegie estimated that up to 85% of career success is based upon one's interpersonal skills. The way a person behaves and communicates in professional situations influences career success. Consequently, it is essential that job seekers and workers possess the ability to behave in a polished, positive and competent manner. To do this one needs to know the accepted and expected business rules of conduct. Find out what we should be telling our students and clients. Learn more and register.
This is great training for trainers, teachers, coaches – any one who wants to 'teach it quick and make it stick.' Crafted by expert Sharon Bowman based on current brain science, and delivered by CTL Founding Board Member Elisabeth Sanders-Park, this 2-day event takes your training to an advanced level! Fills quickly. Early bird and CTL discount (code: CTL$100) available. Learn more and register.