Transform your career services and writing or grow your business through 2-hour professional development institutes on Tuesday, April 18, 2017. You can choose up to 4 of the 8 in-depth sessions to custom-build a professional development experience that meets your needs, whether you are attending the full conference or just joining us for the day.
On Wednesday and Thursday during the conference, you will hear from careers industry and recruiting experts. You will also have an opportunity to share, learn, and increase your retention during colleague discussion tables. Meet thought leaders in a small-group setting, network, and learn! Join these thought leaders: Shally Steckerl, Jan Melnik, Laura Labovich, Susan Chritton, Michelle Carroll, Vaneese Johnson, Dr. Rich Feller, Wendy Enelow, Louise Kursmark, Ellen Bartkowiak, Eleanor Bedford, Deb Dib, Susan Whitcomb, and more!
LinkedIn has become career-minded professionals' (and companies') most important personal branding tool, yet the majority of profiles are not branded.
You can change that for your clients!
This innovative certification gives you everything you need to help your clients not only build stellar branded LinkedIn profiles, but use LinkedIn to expand their thought-leadership, build and nurture their network, and do their job better.
Bring your clients out of the dark!
Most executives are in the dark about LinkedIn; they know they need to use LinkedIn to manage their career but have no idea how to do that – and that makes them frustrated and uneasy.
Job seekers are too; they know they need their profile to attract the attention of decision makers, yet they have no idea how to make it stand out – they may even get a little panicked.
And while all professionals need to know how to integrate LinkedIn into a social media and connection strategy that will rocket them towards their goals, most don't.
Imagine how you and your clients will stand out with a truly branded profile! Imagine how eager clients will be to engage with you, a trusted expert certified in 3D branding LinkedIn profiles who digs deep enough to truly engage a reader and create a connection.
Developed by the leader in personal branding, and fueled by innovation!
Reach, the developer of the Social Branding Analyst Certification, has worked with talent at Fortune 100 companies to maximize LinkedIn for their success and the success of their organization.
Now we're bringing what we learned – and what's in demand at many of the world's most important companies – to you, the leading-edge career industry professionals of Career Thought Leaders.
Unlike most LinkedIn training, our program is built on a platform of personal branding.
It provides context, real-world strategies, and new tools so coaches and writers can help their clients craft an efficient, integrated social media strategy built around the differentiation, power and value of their personal brand.
We integrate secrets and tips for maximizing LinkedIn, sharing advice you won't find elsewhere. And we update the program annually to reflect the ever-changing LinkedIn landscape.
Your clients gain competitive advantage and increase their influence and confidence. They expand their brand community. They increase their performance and reach their goals.
Be on the Lookout: Watch for emails from CTL with invitations for various writing, coaching, media, and publishing opportunities. Emails go out to all CTL Associates several times each month, so be sure to check them out!
Career Management:How to Overcome Fear in 6 Steps (COBiz Magazine) It is scary to embrace our anxieties, but this article explains how learning to accept our fears is important towards mastering them. A great read for all of us and our clients!
Career Collateral:Do Not Send a "Funny" Cover Letter Like This One (Aha) It can be tough to stand out from a crowd of applicants, but this article shares a recruiter's perspective on why a candidate shouldn't show their stand-up-comedian side in their cover letter.
Workforce Trends:14 Fallacies of the Coming Robot Apocalypse (COBiz Magazine) This article shares futurist Thomas Frey's opinion on the future of AI, with logic that will help your candidates who fear getting replaced by robots (41% of Americans share this fear).
Congratulations to Kymberli Speight on earning her Academy Certified Resume Writer (ACRW) credential from the Resume Writing Academy. Through your commitment to learning and applying new resume strategy, writing, and design concepts, you have become one of the top writers in the field. Kudos to you, Kymberli!
Registration is open for the 2017 Career Thought Leader Conference in Baltimore, MD, April 18-20. Tuesday, April 18, will be a day full of in-depth professional development institutes to build your skills in coaching, resume and profile writing, and business development. Wednesday and Thursday, April 19 and 20, will feature recruiting specialists, hiring managers, and HR technology gurus sharing insights to inform our practices and help us better guide clients toward job search success.
Mark the dates on your calendar and watch for more information. CTL Associates, log in to get your discounts.
Unlike most LinkedIn training, our program is built on a platform of personal branding and provides context so coaches can help their clients build an efficient, integrated social media strategy. This innovative certification gives you everything you need to help your clients build stellar LinkedIn profiles and use LinkedIn to expand their thought leadership, build and nurture their network, and do their job better. We've integrated secrets and tips for maximizing the value of LinkedIn and share advice you won't find elsewhere. Learn more and register.