Growth of Social Networks Trending UP

Social networking site visitors increased by 11% from 2007 to 2008, with 79.5 million people or 41% of the United States Internet user population hopping online. By 2013, an estimated 52% of all Internet users will be using social networking sites. Just as with websites and blogs, the challenge will become … how do you stand out and get noticed in such a crowded and competitive landscape?

Contributed by Cindy Kraft, RCPBS, RCOIS, CCM, CCMC, CPRW, JCTC

Social Networking Sites are Replacing …

Job Boards! The latest statistics show that the use of social networking sites to find information about candidates has risen from 22% last year to 45% in 2009. Additionally, another 11% of employers have plans in place to use social networking sites for screening.

This means our clients “must” embrace social networking to raise their visibility and cement their credibility by the people who need to know about them.

Contributed by Cindy Kraft, RCPBS, RCOIS, CCM, CCMC, CPRW, JCTC